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SEO Copywriting: 17 Powerful Secrets
#1
Knowing SEO is great.

Knowing copywriting is great.

But when you can do BOTH?

That’s when you can slap an “S” on your chest…

…because you’ll be unstoppable.

And today I have something that will make you feel like you have SEO superpowers:

17 insanely actionable SEO copywriting tips that you can use right now.

Note: This post was first published in 2015. I recently gave it a much needed update. I also added a bunch of new tips that I recently learned. Enjoy!

1
Use Udemy to Make Your Content 2-3x More Compelling
Look:

Most people think SEO copywriting is all about putting words after words.

But in my experience, the STRUCTURE of your content is just as important as the writing itself.

And what better place to find proven content structures than Udemy?

[Image: udemy-homepage.png]
(In case you’re not familiar with Udemy, it’s a MASSIVE directory of online courses)

Here’s how you can use Udemy to make your next piece of content 2-3x more compelling:

First, head over to Udemy and enter a keyword.

For example, let’s say you were writing a blog post about photography. You’d search for “photography”:

[Image: udemy-search.png]
Udemy will show you all of their popular photography courses:

[Image: search-results.png]
Next, pick a course with a lot of reviews.

Here’s one:

[Image: course.png]
Once you pick a course, take a look at how many people have already enrolled in it.

As you can see, over 70,000 people have enrolled in this photography course:

[Image: number-of-students.png]
Do you see how huge this is?

You’re looking at content that 70,000 people have shelled out cold hard cash to get access to.

That means you don’t need to rely on your Spidey sense. You KNOW there’s going to be demand for your content.

Thousands of people have already voted…with their wallets.

Now:

Once you’ve found a popular course, scroll down to the “Curriculum” section.

That’s where you’ll find the proven structure you can use for your next blog post, video or infographic:

[Image: course-outline.png]
Obviously, you don’t want to rip off the instructor’s course.

But you can use bits and pieces of the curriculum for your outline:

[Image: outline.png]
Now that you have your outline, it’s almost time to put pen to paper.

Before you do, make sure to read the next technique on my list…

Read more...
http://backlinko.com/seo-copywriting
#2
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